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How To Monitor Offline Sales: User Guide

A common problem for the majority of the service industry and high-value sales is that online marketing campaigns promoting their goods and services often result in offline purchases. Purchases can be made either on the phone or in-person, which makes it difficult to track the success and failures of the marketing campaign within analytics.

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How To Use UTM ‘s: User Guide

Why you should be using UTM codes for all of your marketing campaigns.
Discover why UTMs are essential and how learn how to simply use them to monitor your campaign successes and fails in Google Analytics.